Year

2023

Client

Levi's

Agency

Le Koko Collectif

Year

2023

Client

Levi's

Agency

Le Koko Collectif

Year

2023

Client

Levi's

Agency

Le Koko Collectif

Designed backdrops and on-set visuals from the photoshoot.

Designed backdrops and on-set visuals from the photoshoot.

Designed backdrops and on-set visuals from the photoshoot.

Billboard designs, digital banners, and mailing visuals created for the campaign.

Billboard designs, digital banners, and mailing visuals created for the campaign.

Billboard designs, digital banners, and mailing visuals created for the campaign.

Retail space transformed into an ’80s Levi’s jeans store for the campaign shoot.

Retail space transformed into an ’80s Levi’s jeans store for the campaign shoot.

Retail space transformed into an ’80s Levi’s jeans store for the campaign shoot.

A mood video translating the campaign idea into a visual reference for the shoot, alongside final film typography and post design.

A mood video translating the campaign idea into a visual reference for the shoot, alongside final film typography and post design.

A mood video translating the campaign idea into a visual reference for the shoot, alongside final film typography and post design.

Challenge

Create a cohesive visual world for Levi’s 2023 campaign “Giyilen En Güzel Hikayem”, translating a story-driven concept into physical spaces, set design, and multi-platform motion assets.

Solution

I designed the campaign’s visual system from production to post-backdrops, set decorations, and a reference mockup video, then extended the language into motion typography, digital, print, and outdoor executions.

Challenge

Create a cohesive visual world for Levi’s 2023 campaign “Giyilen En Güzel Hikayem”, translating a story-driven concept into physical spaces, set design, and multi-platform motion assets.

Solution

I designed the campaign’s visual system from production to post-backdrops, set decorations, and a reference mockup video, then extended the language into motion typography, digital, print, and outdoor executions.

Challenge

Create a cohesive visual world for Levi’s 2023 campaign “Giyilen En Güzel Hikayem”, translating a story-driven concept into physical spaces, set design, and multi-platform motion assets.

Solution

I designed the campaign’s visual system from production to post-backdrops, set decorations, and a reference mockup video, then extended the language into motion typography, digital, print, and outdoor executions.